Vita-Store Privacy Policy


This Vita-Store Privacy Policy (“Privacy Policy”) is issued by BMS Vital, a company located in the Netherlands, for itself to explain the data processing practices of BMS Vital („Us”). BMS Vital processes personal data in accordance with the requirements of the European Union’s Data Protection Directive and the data protection laws and other applicable laws and regulations of the countries in which We provide products and services. This Privacy Policy applies to personal data as defined by the Data Protection Directive and national data protection laws and to other personally identifiable information that You provide to BMS Vital (“Personal Data”). If You are a business, information about your business is not Personal Data. This Privacy Policy describes how We collect and process information provided by You, your right to determine how We collect and process your Personal Data, and your right to access, correct, and delete your Personal Data. Additional details about our use of your information with respect to specific BMS Vital services and products is found in the relevant terms and conditions, which should be read together with this Privacy Policy.

BMS Vital may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.


Your Consent to Collect and Use Personal Data

We collect and use your Personal Data only with your consent. You may withhold or withdraw your consent for BMS Vital to process your Personal Data. Certain Personal Data is required for Us to provide services or products to You or to meet our legal obligations,
and your withholding or withdrawal of consent to use that Personal Data may prevent BMS Vital from providing the services and products that You have requested. Other Personal Data is not required for Us to provide services or products to You but is used by Us to provide You with better service or for marketing, communications, and other purposes. You are not required to consent to this use of your Personal Data.

What Information Do We Collect?

If you are registering as a Customer we may collect the following personal data from you:

• Contact information (e.g. name, postal or e-mail address, fax number and phone number);

• Date of birth;

• Password;

• Tax information to the extent required by applicable law;

• Payment information (e.g. bank account or credit card numbers); 

• IP and MAC addresses and browser information;

• Product preferences, purchasing habits, purchasing history and spending behaviour; 

• Communication preferences.


We may collect other personal data in exceptional circumstances only. If we need to process such personal data about you, we will make sure that there is a valid legal basis for doing so (e.g. your explicit consent).

How Do We Collect Information?

We collect Personal Data and other information from You in a variety of ways, including:

• The submission of Personal Data by You to BMS Vital through our websites;
• The submission of an online order for services or products;
• When We and You communicate by email, telephone, fax, chat line, or otherwise;
• The use of cookies.

BMS Vital will not contact You by telephone or email to request information such as credit card numbers, account numbers, passwords and pin codes. We recommend that you do not open or respond to e-mails requesting this type of information and that you contact BMS Vital if You receive such a request.

Use of Cookies

Cookies are small text files that are sent to your computer so that our websites can remember the settings and information that you submit, so that You don’t have to re-enter them when You visit the website again or visit a new page on the same website. We also use cookies to measure how You use our websites so that We can make sure that they meet your needs. The first time You visit one of our websites, You will receive notice about our use of cookies. You can control whether or not your computer accepts cookies, by adjusting your browser’s settings (for example, under the We “Internet Options”, “Settings“ or “Preferences“ feature of your browser). Please, note, however, that refusing to accept cookies may affect your experience using our websites. For more information about how to manage or delete cookies, please go to the website

How Do We Use Your Personal Data?

BMS Vital processes Personal Data for a variety of purposes, including: 

• Manage your registration as a Customer;

• Create and manage your online account and respond to your inquiries;

• Process your orders of products or services;

• Communicate with you;

• Facilitate your use of the Website through the use of cookies (e.g. to offer the shopping basket functionality, to remember log in details and language preferences, etc.);

• Improve the Website,  including by tracking and monitoring your use of the Website through the use of cookies, and to diagnose problems with the software or hardware we use; 

• Perform accounting, auditing, billing and collection activities; and

• Comply with applicable legal requirements, industry standards and our policies.


We may share your Personal Data with other third parties as described in this Privacy Policy. We may also provide your Personal Data to governmental and law enforcement authorities as part of regulatory, statistical, or analytical reports, as required or allowed by applicable laws and regulations to investigate and help prevent potentially unlawful activity or in response to specific requests from those authorities or as part of statistical and analytical reports.

How Long We Keep Your Personal Data?

BMS Vital keeps your Personal Data as long as it is required for the purposes for which it was initially collected, which may vary depending on the type of Personal Data collected. In certain cases We may need to keep your Personal Data for a minimum period to comply with legal requirements. We do not keep your Personal Data longer than permitted by law.

Where We Store Your Personal Data?

Your Personal Data is stored by BMS Vital on secure computer servers located in The Netherlands, and/or Hungary

Third-Party Sites

The Website may contain links to websites maintained by third parties, whose information and privacy practices are different than ours. We are not responsible or liable for the information or privacy practices employed by such third parties. We encourage you to read the privacy statements of all third party websites before using such websites or submitting any personal data or any other information on or through such websites.

Transfer of Personal Data to Other Third Parties

From time to time, BMS Vital may also transfer your Personal Data to third parties for purposes laid out in this Privacy Policy and as permitted applicable law. BMS Vital transfers Personal Data to third parties only where the third party: (a) has provided satisfactory assurances that it will protect Personal Data consistent with this Privacy Policy; (b) has signed an agreement with BMS Vital that addresses the transfer and handling of Personal Data; or (c) is located in the European Union or another country where the transfer is permitted by the Data Protection Directive or other applicable law.


BMS Vital has implemented technological and organizational measures to safeguard your Personal Data from unauthorized or improper access or use during collection and while it is in our possession. Sensitive information (such as gender, ethnicity, financial information and Cardholder Data) is subject to heightened security measures. You should also take measures to safeguard your Personal Data by maintaining the confidentiality of your username and password, logging out of Vita-Store website, closing your web browsers when You have concluded your online activities, changing your passwords regularly and not providing your Personal Data to persons that are unfamiliar to You.

BMS Vital and You may communicate by email or chat and these communications may at times contain Personal Information. We do not intercept or disclose the contents of email and chat communications in the absence of a warrant or court order or if not required as part of an ongoing investigation; however, these communications may not be secure. We recommend that you do not send sensitive information (such as gender, ethnicity, financial information and Cardholder Data) by email or chat, and we will not ask you to provide such information in this manner.

Your Right to Access Your Personal Data

You have the right to access your Personal Data, to correct your Personal Data if the information that We have is erroneous, and in some cases to delete your Personal Data. You may obtain a copy or correct or request deletion of your Personal Data by contacting at or by writing to:

BMS Vital
Koninginneweg 48
1312 BA Almere
The Netherlands

We may impose reasonable restrictions on requests for access to or to correct your Personal Data and We may charge You a reasonable fee as permitted by law for provision of your Personal Data. If you request deletion of your data, We may not be able to provide services and products to You. We are permitted to keep certain of your Personal Data in order to meet our legal, financial, audit, and business needs, even if you request its deletion.

Limitation of Liability

BMS Vital uses reasonable efforts to comply with the terms of this Privacy Policy and applicable law regarding the processing of your Personal Data. Except as provided by applicable law, BMS Vital shall not be responsible for direct or indirect damages that may result from non-compliance with this Privacy Policy.

Changes to Privacy Policy

BMS Vital may change this Privacy Policy at any time without prior notice. All changes are effective immediately after they are posted on Vita-Store websites.


This Privacy Policy is drafted in the English language. Translations are for your convenience only. In the event of any inconsistency, the English-language version shall prevail.